It's a bit unexplainable why I like this bag...but I do. BUT, it's pretty explainable what I would change. The stitching on the handles and trim is the wrong color, it needs to either match the fabric, be sewn on the reverse side so no stitching is seen or sewn by hand and then the "hand stitching" can be shown without apology. AND, SO... I would get that drapery roping and stuff the "handle " so it's round and not flat. ONE MORE THING, I think this bag can be done...quite expectably in "linen", or with a very FUN fabric that makes its own statement. HOWEVER, I do like the fabric shown on this particular AVA Bag. I like the way the floral design on the back is complimentary to the front. (not diggin' the bow either..you?) Pretty cute the way the designer incorporates her label/brand on the inside pocket. Overall I'm impressed by the simplicity of this design. You can check out these bags on ETSY. What do you think? Bigger, Smaller? What would it take for YOU to carry this bag?